Why the next 8 quarters are the toughest for Indian FMCG Industry

Recent data released by the Socio Economic Caste Census (SECC) is an eye opener or a refresher for most of us in the FMCG industry. We are taught and trained to know our numbers inside out and for the passionate ones, in their sleep. Here are a few headlines on the SECC report: If I go by the household data information , we are still … Continue reading Why the next 8 quarters are the toughest for Indian FMCG Industry

Shift in Indian Demographics & its Dividend

From an FMCG ( including clothing and education)   perspective the shift in demographics can be considered , if not already in the forthcoming annual plans that are being worked on by most companies as I write . Whilst we all know India is young ..the growth in the 15-34 yrs age band in the  next 6 years will be 480 Million youngsters up from 460Million ( 4.3% … Continue reading Shift in Indian Demographics & its Dividend

Simplicity of Thought and Clarity of Deed

For quite some time, I had been extremely curious to attend a discourse by Sahdhguru Jaggi Vasudev of the Isha Foundation fame, a yoga practitioner, scholar, philosopher and teacher. I have often read some very insightful quotes, articles and thoughts articulated by him and have always found his ideas very fascinating. Thus, when I got my chance, I went to attend Sadhguru’s sadhana and satsang … Continue reading Simplicity of Thought and Clarity of Deed

PHOSPHORESCENCE: Kindle the light within

It is that time of the year again when the fairylights are twinkling just a little bit brighter; there is a slight nip in the air and there is much festivity and excitement buzzing all around. Yes, Diwali is here and the season of gifting and shopping heralds upon us with much flutter and fanfare. Photo Credit: GoogleImages I am sure that like me, you … Continue reading PHOSPHORESCENCE: Kindle the light within

Teachers with a Midas touch

(Part 2) Muskaan, which literally translates into a smile is actually engaged in doing just that…an NGO that works with children afflicted by intellectual disability and looks after their special needs. What fascinates me is the exceptional role of the special teachers at Muskaan, who work for bringing the smiles back on the faces of these numerous children with different abilities by imparting them the … Continue reading Teachers with a Midas touch